The demand function for a Christmas music CD is given by where (measured in units of a hundred) is the quantity demanded per week and is the unit price in dollars.

(a) Evaluate the demand elasticity when .

Here, "demand elasticity" is the absolute value of for an infinitesimal change in price, so

(b) Should the unit price be lowered slightly from 10 to increase revenue?

(c) When is the demand elasticity unitary?
dollars

(d) Find the maximum revenue.
Maximum revenue = hundreds of dollars

You can earn partial credit on this problem.