A study investigated the effect of the length and the repetition of TV advertisements on students' desire to eat at a Sub-U-Like sandwich franchise. Sixty students watched a 50-minute television program that showed at least one commercial for Sub-U-Like during advertisement breaks. Some students saw a 30-second commerical, some saw a 60-second commercial, others a 90-second commerical. The same commerical was shown one, three, or five times during the program. After the viewing, each student was asked to rate their craving for a Sub-U-Like sandwich from the set {"Don't want to eat", "Neutral", "Want to eat"}.

(a) What kind of study is this?






(b) What is/are the response variable(s) in the "Sub-U-Like" study?







(c) If the investigator would like to compare the distributions of the response variable across different lengths and frequencies of commercials, which of the following displays is appropriate?







(d) What is/are the factor(s) in the "Sub-U-Like" study?








(e) How many treatments are there in the "Sub-U-Like" study?
Enter your answer as a number (e.g. 1), not as text.
Answer:

You can earn partial credit on this problem.